New Look

Over the last few months i was asked to do a reflective journal on my chosen store. we had to research, monitor and rethink the says in which they offer their products to customers and see how it could be improved.

I chose to look at New Look as they target customers from the age of 16 to 30 years of age as they are cheap and cheerful, which all students can afford. Anther reason why i chose New Look is because there stores are all very basic and hardly ever offer something exiting for the customers and the customers do not get an 'experience' when they shop, its just a quick, run in and run out.

http://www.newlook.com/

Death of an icon!

Alexander Mcqueen died at the age of 40, yesterday Thursday 11th Feb and was found at around 10am.

His death comes days before the start of London fashion week and a month before he was going to revile his new collections at Paris fashion week.  

Mcqueen was praised for raising the profile of British fashion around the world. His extraordinary talent and that his work not just adored by not just followers of huate cotoure but also great lovers of all fashion. 

He will be missed greatly from the fashion world.

R.I.P